The Spring/Summer 2010 Collections from Speedo: The latest in swimwear from high performance to high fashion
29th October 2009

Speedo's new Spring/Summer 2010 collections feature striking
and innovative swimwear and sports equipment to suit all
tastes and needs.
The new Originals collection Celebrating Speedo's unique
history and culture, the Originals collection mixes fashion
and functionality.
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Speedo's new Spring/Summer 2010 collections feature striking and innovative swimwear and sports equipment to suit all tastes and needs.
The new Originals collection Celebrating Speedo's unique history and culture, the Originals collection mixes fashion and functionality.
Incorporating the latest in sports technology, the range features statement swimsuits in bright, primary colours, cute bikinis and retroinspired
swimsuits in summery prints and contrasting colours. New for Speedo's S/S 2010 collection are Watershorts that feature silicon dots on the side, making it easy to wipe hands clean and remove sand or sweat for games of beach volleyball or football. Laser cut back panels also provide drainage and ventilation, whilst drawstring waists, flat fronts and elasticated backs all give an improved, secure fit.
New for Spring/Summer 2010, Speedo has developed a fun range of five waterfriendlybeach games, including a lightweight frisbee designed using the latest technology to make it easy to catch and fold away, assorted balls and a paddle bat &
ball game.
Learn to Swim Collection
Continuing Speedo's commitment to nurture and invest in swimming talent from an early age, the unique Learn to Swim collection features both swimwear and equipment created to help children develop their water skills and swimming
techniques.
Featuring Speedo's bright and cheerful Sea Squad characters the range is divided into three stages. Stage 1, Start Splashing, includes everything needed to take a baby to the pool, such as aqua nappies, swim seats and baby towels; Stage 2, Start Swimming features a range of buoyant swimming aids and products designed to help the child adopt the correct position in the water and begin swimming.The final stage, Get Confident, helps children improve their swimming strokes and develop their technique with products including mini kick boards and dive rings and sticks.
Also featured is a range of colourful and practical junior footwear and swimwear for boys and girls.
Made from the exclusive 100 chlorine resistant
Speedo Endurance fabric, swimsuits keep their
shape swim after swim. The collection also
includes sun protection pieces enabling boys
and girls to play safe in the sun.
Aqua Active collection
For those that like to exercise in and around
the water, the Aqua Active range combines
unique silhouettes with the latest in sports
technology for stylish, practical swimwear
and equipment.Flattering swimsuits and tankinis in a variety of back designs and varying
degrees of body coverage come in clean,
fresh colours offering the ultimate in bust
support, with inner bras, power mesh back
panels and, new for this collection adjustable
side underbands. The men's range offers a
selection of classic briefs and aquashorts.
Many of the suits are made from Speedo's
exclusive 100 chlorine resistance Endurance
fabric, which ensures garments keep their shape
swim after swim.
A range of equipment including goggles, swim
caps, training aids, watches and pool footwear
supports training needs, while the Speedo Aquabeat MP3 Player offers the chance to listen to
music in and out of the water.
Speedo Sculpture collection
Speedo Sculpture is a collection of swimwear, cut to enhance the body. Made from
soft luxurious body-shaping fabric, Speedo Sculpture swimsuits are carefully crafted to
enhance the appearance of the body's shape and tone. Rich materials which feel soft
against the skin and thoughtful pattern technology re combined to create the ultimate
flattering swimsuit cut in a range of shapes and sizes from 10 to 24 /32 to 46 .
The SS10 Speedo Sculpture range takes inspiration from the East, mixing ethnic
influences and contemporary designs. The collection features a range of plain and
patterned swimsuits in warm, exotic colours and earthy shades. Surprise accents add
flashes of colour to create a contemporary look. The collection also boasts specific
cup sizing, adjustable straps, increased bust support and tummy control panels.
Speedo BioFUSE Range
Engineered by Speedo to perform in harmony with the swimmer's body, the Speedo
BioFUSE range uses flexible tactile materials that are designed to be an extension of
the wearer and aid optimum performance.
BioFUSE Footwear
For the first time the innovative Speedo BioFUSE footwear range will be available
for both men and women, combining a sleek, fashionable look and all the technical
benefits expected from a high performance Speedo product.
The unique design offers excellent flexibility and support, whilst at the same time
providing superior cushioning and underfoot comfort. The footwear also features
drainage holes and rubber pods for optimum grip on wet or dry surfaces.
Futura BioFUSE Goggle
This multi-purpose training goggle provides enhanced comfort whilst Antifog-Ultra
impregnated lenses give swimmers crystal clear vision. Its soft ergonomic seal,
which ensures close contact to the contours of the eye socket, is partnered with an
easily adjustable, SpeedFIT sideclip for a secure fit.
Rift Training Mask
The Rift training mask, ideal for open water
swimmers and triathletes, provides optimum
comfort, whilst the Antifog-Ultra impregnated
lenses, give superior clarity and vision in
the water.
BioFUSE Power Paddle
The Speedo BioFUSE Power Paddle improves
stroke development and is ergonomically
designed to improve grip and reduce hand
fatigue. The stiff blade design maximises power
transfer in the water, whilst softer sections offer
flexibility and comfort.
BioFUSE Training Fins
Creating resistance in the water therefore
improving swimming technique, Speedo
BioFUSE Training Fins feature a stiff blade for
maximum power in the water, whilst excellent
comfort is achieved with a soft foot pocket.
About Speedo
The world's leading swimwear brand, Speedo is passionate about life in and around the water, creating revolutionary new technologies, designs and innovations. Supporting swimming from grass-roots through to elite level, including
the phenomenal Michael Phelps, in the 1920s Speedo made history with the Racerback: the world's first non-wool suit. In 2008 Speedo redefined swimwear again with Fastskin LZR RACER - the fastest and most technologically
advanced swimsuit ever created. Speedo is owned by Speedo Holdings B.V and distributed in over 170 countries around the world; to find out more visit: www.speedo.com . SPEEDO, the ARROW device, FASTSKIN, LZR PULSE,
To download high resolution images or videos, please contact Jenny Scott or Natali Jaconelli or Rae Young at Brandnation:
For more information please contact Jenny Scott or Natali Jaconelli or Rae Young at Brandnation:
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