"The eye is the jewel of the body." Henry David Thoreau

Whatever look you are trying to achieve for your eyes in 2010, and whatever hot new fashion trend your eyes need to mirror - however subtle, colourful, or wild, the UK’s No1 fashion cosmetics brand Barry M has all the products in all the colours you will need to get that look.

MASCARA
All Barry M mascaras are fragrance free, long lasting and free from fibres – making them perfect for contact lens wearers. Intense Black 3 in 1 Mascara volumises, lengthens and curls all in one easy application. Intense Black Waterproof Mascara is suitable for all-day extended wear and Clear Mascara & Eyebrow Definer discreetly smoothes unruly eyebrows whilst giving your natural lashes a luscious impression of increased length.

For a really bold statement get artistic with Coloured Lengthening Mascara, highly pigmented in a wild palette – of Sky Blue, Light Turquoise, Shocking Pink, Electric Purple and Emerald Green - to add real brightness and colour energy. To add a touch of sparkle, apply Glitter Lashes and get that glamorous glint on your eyes. Apply to tips of lashes for a hint of sparkle or all over black mascara for a gorgeous glitter effect.

PENS, PENCILS & CRAYONS
Every picture needs a perfect frame and Barry M’s range of Kohl Pencils are strong, long lasting and deliver dense colour precisely where your look requires it. Available in subtle shades, metallics and all the colours of the rainbow. For emphasis, for drama, for definition – sharp, wide or smudged it’s your call. Intense Eyeliner Pens are retractable for easy use and deliver a wide palette of waterproof shades for long wear. From everyday black to brights and metallics.

Super Soft Eye Crayons are jumbo sized and extra soft – essential to create looks requiring a smokey-eyed effect in hues of Black, Brown, Green, Blue and Purple. Matt Super Soft Eye Crayons are available in five matt colours – Blue, Turquoise, Purple, Pink and Green.

Glitter Eye Crayons will add a twinkle and a touch of glitz from precious Bronze, Silver and Gold to more daring Blue and Pink.

LIQUID APPEAL
New from Barry M are Metallic Liquid Eyeliners – in Gold, Silver, Black, Green, Pink and Blue - which add a sophisticated, complex metallic effect and make eyes gleam with a sleek chrome finish. The handy applicator makes this unique look a breeze to apply plus it is quick drying and super long-lasting.

Liquid Eyeliners come with a superfine brush for perfecting the fine details of your glamorous look and are quick drying for ease of use - from understated Coffee to Mermaid Green bright. Those wishing to take the glamour stakes even further can step up to Glitter Liquid Eyeliners that get eyes sparkling like coloured diamonds from subtle White Gold to daring Dark Pink.

THEN ADD THE RAZZLE DAZZLE…
Barry M’s unique, award winning Dazzle Dust consists of loose, highly pearlised powder available in over 70 original colours in every shade imaginable. What’s more, each little pot can be used to add sparkle and sheen to eyes, cheeks or lips.

This versatile cult classic is a handbag no-brainer that can quickly and easily be adapted to create subtle or bold shimmer effects, taking you from day to evening.

Barry M Cosmetics are available nationwide at Superdrug & Boots, department stores and independent retailers. Barry M products and ingredients are never tested on animals and are suitable for vegetarians. The company is proud that its products are listed by Naturewatch as Cruelty Free.

For everything you want your eyes to say in 2010 look no further than Barry M.

ENDS

ABOUT BARRY M COSMETICS

Barry M is the UK’s No1 fashion cosmetics company – renowned for its amazing, 400 colour product range and on-going dedication to keeping its makeup collections fun, affordable and fabulously fashionable.

Barry M has its own vibrant M Club online community, a dynamic presence on social media networks such as Facebook and even a free to download mobile phone application.

www.barrym.com