Brandnation has been appointed to handle the UK PR for Teva® supplying outdoor open and closed-toe performance shoes and casual/lifestyle footwear for men, women and children.
Brandnation will be working to an extensive PR brief within consumer and trade media covering all new performance product, events, sponsorship and brand profile commencing with the Spring collection, launching in February 2011.
Since 1984, Teva has created footwear enabling memorable moments in and around water, and on and off the trail. From Sunday strolls in the city to epic, once-in-a-lifetime journeys, Teva aspires to be at the core of every adventure.
Mary Killingworth, Brandnation Managing Director says, "We are very excited about the new partnership with Teva. They are developing strategic marketing initiatives to support the extensive growth of the brand for 2011 and we very much look forward to being part of their marketing team."

About Teva®
Teva is a global adventure brand with an intrinsic and deeply ingrained connection to water. Teva was born on the Colorado River in 1984, and ever since then, water has been at the core of everything we do. We build products knowing that when it comes to water, sometimes you want to play with it, and sometimes you want to be protected from it. So no matter the situation, Teva has you covered.


About Deckers Outdoor Corporation
Deckers Outdoor Corporation strives to be a premier lifestyle marketer that builds niche brands into global market leaders by designing and marketing innovative, functional and fashion-oriented footwear developed for both high performance outdoor activities and everyday casual lifestyle use. Teva®, Simple® Shoes, UGG® Australia, TSUBO®, and Ahnu® are registered trademarks of Deckers Outdoor Corporation.