PRESS RELEASE

SPEEDO AMBASSADOR REBECCA ADLINGTON WINS OLYMPIC ATHLETE OF 2010

Speedo sponsored swimmer and double Olympic gold medal winner, Rebecca Adlington, has won the 2010 BOA Olympic Athlete of the Year trophy for Aquatics. The award is made on an annual basis by the British Olympic Association (BOA) for the top performing athlete in each sport category.
Of the award Rebecca Adlington says: "I'm proud and honoured to have won this award in 2010, given the achievements of so many British Swimmers at both the European Championships and Commonwealth Games. I can't wait to test myself against the best in the world in 2011, as I continue to prepare for London 2012."

Dave Newbury, Speedo UK Sports Marketing Manager said, "We at Speedo congratulate Rebecca on achieving such a successful year and are delighted that she is continuing to perform so strongly as we look forward to 2012. Rebecca is a great role model for swimming in terms of her dedication and professionalism and is a great brand ambassador for Speedo. We’re really excited by her prospects in what will be a really hectic 2011."

Rebecca Adlington has been sponsored by Speedo, the world’s leading swimwear brand, since January 2009 and competes in the Speedo LZR Racer Elite.
ENDS

For more information on the Speedo range visit www.speedo.co.uk

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Contact:
Rae Young t: 020 79407176 e: rae@brandnation.co.uk
Jenny Scott t: 020 79407178 e: jenny@brandnation.co.uk
Gill McVeigh t: 020 7940 7177 e: gill@brandnation.co.uk



About Speedo®
The world’s leading swimwear brand, Speedo® is passionate about life in and around the water, creating revolutionary new technologies, designs and innovations. Supporting swimming from grass roots through to elite level, including the phenomenal Michael Phelps, in the 1920s Speedo® made history with the Racerback: the world’s first non-wool suit. In 2008 Speedo® redefined swimwear again with Fastskin® LZR RACER® - the fastest and most technologically advanced swimsuit ever created. Speedo® is owned by Speedo Holdings B.V and distributed in over 170 countries around the world; to find out more visit: www.speedo.co.uk. SPEEDO, the ARROW device, FASTSKIN, LZR PULSE, SPEEDO ENDURANCE, FLIPTURNS, FASTSKINFSII, SPEEDO BIOFUSE, SWYM, SPEEDOSCULPTURE and LZR RACER are registered trademarks of Speedo Holdings B.V. The LZR RACER suit has worldwide design rights and patents pending.