California-based cult sneaker company Simple shoes introduces its new AW 2011 women’s collection of footwear featuring brand new styles that fuse laid-back, Southern Californian cool into an autumn style mix.

The new BRR collection features two outdoor inspired styles for girls about town who want to keep their toes warm. Take On BRR, available in high and low top options, is made with eco-certified waterproof leather and includes a fleece lining, thermal insole and a traction outsole. The Take On Lo BRR is available in black and brown and the hi-top version in black or chocolate.

Simple’s new ';Egg Crate’ Collection introduces new sneaker styles for women featuring a comfortable egg crate-inspired insole, reminiscent of Simple’s popular Flippee sandal.

The ';Sunny Side’ is a casual slip-on eco-suede boat shoe with ribbon laces and plaid detailing. It also features the comfortable egg crate insole and is available in blue and grey plaid brown, black and grey suede.

Finally, Simple’s best selling women’s sneakers have had a metallic suede makeover for AW11 using
eco-certified, metallic finishes to create a unique, distressed look. Styles receiving the metallic makeover include the slip-on Hola!, Aloha! with its biodegradable cupsole and the ultra-girly Take On Ribbon.