Emilia Fox Becomes The Face of New Charles Worthington Range, Time Defy
19th September 2008

Charles Worthington, one of the biggest names in British
hairdressing has teamed up with Emilia Fox, award-winning
actress and archetypal English rose, to launch Time Defy - a
complete range of anti-aging products that targets the hair
care and styling requirements of the 30 plus female age
group who want to protect their hair in the same way they
care for their skin.
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Charles Worthington, one of the biggest names in British hairdressing has teamed up with Emilia Fox, award-winning actress and archetypal English rose, to launch Time Defy - a complete range of anti-aging products that targets the hair care and styling requirements of the 30 plus female age group who want to protect their hair in the same way they care for their skin.
Time Defy is the first UK product range that differentiates between the hair types of the 30 plus woman. All hair types change with age and each individual has unique hair care and styling needs – Time Defy addresses these needs with moisture and volumising offerings. The Time Defy range has been designed for accessible, everyday use and includes eight products from shampoos and conditioners, to treatments and styling aids.
As an in-demand actress, Emilia Fox changes her hair colour and style as often as her roles. By using Time Defy on a daily basis she can ensure her hair is kept in the best possible condition, and that it always looks healthy and is easy to manage and maintain whilst protecting against the aging process.
According to Charles Worthington, "We have spent two years developing the new range and needed a style ambassador whose age and approach to life could be identified with and appreciated by our target market of confident, ambitious women. At 34, Emilia is in the prime of her acting career, in great demand for television, film and stage roles and, of course, a classic British beauty, exuding confidence, intelligence, timeless elegance and subtle charm. She is the perfect style ambassador for Time Defy."
About using the Time Defy product range Emilia comments, "As an actress, I constantly need to change my hair to suit my latest role. A busy schedule outside of filming means I don’t have time to look after my hair as much as it needs. Now I have discovered Time Defy, I can be confident that Charles Worthington is looking after my hair. Daily styling and colouring have taken their toll over the years and I noticed how the condition of my hair changed when I hit my thirties. Time Defy products are great for keeping the years at bay and ensuring my hair is properly nourished and its vitality maintained - so it looks just as it should on television! After all like most women, if my hair is in great condition, I feel more confident too."
The full Time Defy range includes the following products:
- Moisture Renew Shampoo and Conditioner
- Protein Fortifying Masque
- Body Revive Shampoo and Conditioner
- Body Revive Foaming Leave-In Conditioner
- Style Memory Mousse
- Heat Defence Styling Spray
Charles Worthington MBE has an excellent reputation deservedly gained from over 20 years hairdressing experience at the highest level. Charles Worthington is one of today’s most influential and creative hairdressers, with international acclaim for his services to hairdressing and a hugely successful product portfolio.
To download high resolution images or videos, please contact Lizzie Drogman or Eva at Brandnation:
For more information please contact Lizzie Drogman or Eva at Brandnation:
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